Tuesday, December 25, 2012

Adobe bought the social network Behance

Adobe bought Behance, a social network for creative people. The price of the fee is around $150 million and the main question is will Adobe connect the artist and designers with its own software solutions. This social network reminds me of Devian Art with a combination of Linkedln.


Adobe will continue to develop Behance and this network will soon be integrated to Adobe's cloud platform - Creative Cloud. One million users through this platform can install all Adobe software, like Photoshop, Illustrator and other creative tools, synchronize devices with the cloud in order to access files, and receive exclusive software. This platform practically misses Behance, which will bring together designers, professional digital artists and all enthusiasts. Behance has one million users who reported about 3 million projects and 30 million images.

Currently there will be no changes to the free and paid subscription of Behance, but soon it is expected that Adobe to change that model and make the subscription with Creative Cloud payable.